Social media playbook for business [electronic resource] : reaching your online community with Twitter, Facebook, Linkedin, and more

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자료유형	단행본
서명/저자사항	Social media playbook for business [electronic resource]: reaching your online community with Twitter, Facebook, Linkedin, and more / Tom Funk.
개인저자	Funk, Tom, 1965-.
발행사항	Santa Barbara, Calif.: Praeger, c2011.
형태사항	1 online resource (x, 263 p.).
기타형태 저록	Print version: Funk, Tom, 1965- Social media playbook for business. Santa Barbara, Calif. : Praeger, c2011 9780313386268
ISBN	0313386277 (ebook) 9780313386275 (electronic bk.) 0313386277 (electronic bk.)
서지주기	Includes bibliographical references and index.
일반주제명	Internet marketing. Social media --Economic aspects. Online social networks --Economic aspects. Customer relations --Technological innovations. BUSINESS & ECONOMICS --Marketing --Telemarketing. BUSINESS & ECONOMICS --Marketing --Multilevel. BUSINESS & ECONOMICS --Mail Order. BUSINESS & ECONOMICS --Marketing --Direct. BUSINESS & ECONOMICS --E-Commerce --Internet Marketing.
분류기호(DDC)	658.872
언어	영어
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