자료유형 | 단행본 |
---|---|
서명/저자사항 | The design of business : why design thinking is the next competitive advantage/ Roger Martin. |
개인저자 | Martin, Roger L. |
발행사항 | Boston, Mass.: Harvard Business Press, c2009. |
형태사항 | xiii, 191 p.: ill.; 22 cm. |
ISBN | 9781422177808 (hbk. : alk. paper): 1422177807 (hbk. : alk. paper) |
서지주기 | Includes bibliographical references and index. |
내용주기 | The knowledge funnel : how discovery takes shape -- The reliability bias : why advancing knowledge is so hard -- Design thinking : how thinking like a designer can create sustainable advantage -- Transforming the corporation : the design of Procter & Gamble -- The balancing act : how design-thinking organizations embrace reliability and validity -- World-class explorers : leading the design-thinking organization -- Getting personal : developing yourself as a design thinker. |
일반주제명 | Creative ability in business. Lateral thinking. Creative thinking. Knowledge management. Management. |
분류기호(DDC) | 658.4063 |
언어 | 영어 |
보존/밀집/기증 자료 신청 분관대출 서가부재도서 무인예약대출 배달서비스 소장위치출력
No. | 등록번호 | 청구기호 | 소장처 | 밀집번호 | 도서상태 | 반납예정일 | 예약 | 서비스 | 매체정보 |
---|---|---|---|---|---|---|---|---|---|
1 | 1142420 | 658.4063 M38dh | 중앙도서관[본관]/4자료실(4층)/ | 대출가능 |