Public relations : strategies and tactics 11th ed

상세정보

자료유형	단행본
서명/저자사항	Public relations: strategies and tactics / Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber.
개인저자	Wilcox, Dennis L.  Cameron, Glen T.  Reber, Bryan H.
판사항	11th ed.
발행사항	Harlow: Pearson, c2015.
형태사항	624 p. : col. ill. ; 26 cm.
ISBN	9780205960644 9781292056586 (pbk. : global ed.) : 1292056584 (pbk. : global ed.)
서지주기	Includes bibliographical references and index.
일반주제명	Public relations. Public relations --United States.
분류기호(DDC)	659.2
언어	영어